Viktoriia Vasileva

This is the first comms campaign we ran at The Org with some traditional pieces, like PR and founder comms and some more interactive pieces like social and the “Startup Yearbook” creative campaign. The goal of the campaign was to reach potential future investors, candidates and peers in tech who also happened to be our target audience as potential users of the product. The campaign resulted in 550,000+ impressions across all measurable channels and started meaningful conversation about the product and the philosophy behind it.

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