Viktoriia Vasileva

VIKTORIIA

VASILEVA

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PRESS

Don't feel like any gifts this Christmas? You are not alone, the 'Great Exhaustion is a global phenomenon (Vogue Spain)

Kim Kardashian reps Balenciaga and Dolce & Gabbana, Beyonce sings in Tiffany jewels, Rose carries Saint Laurent luggage and Timothee Chalet wears Chanel scents - but is the age of endorsements ending? (South China Morning Post)

A Thread about the fashion fan to business analyst pipeline (Threads of Conversation)

2025 Ins- and Outs According to the Creative Substack Community (Art Direction)

our year of zest and realizations (Club Reticent)

WRITING

How This Personal Care Company Monetized Customer Trust (Inc.)

Hinge Wants to Get Gen-Z Dating. Its Solution Is Novel (Inc.)

The Future of AI and Fashion Is Here (Sqd.zip)

The artists experimenting with camera glasses and bodycams (Fast Company)

This Fashion Brand Nearly Doubled Its Annual Revenue. It’s Instagram Strategy Is Genius (Inc.)

Want to Sell More Romance Novels? First, Have a Really Great Hat (Inc.)

It’s a Good Time to Be Weird (Dirt)

I Went To Your Party & All I Got Was This… Perfect Party Favor? (Partiful)

Fashion rebrands: case studies of recent rebrands, results, and insights (The Stanza)

Will my friends judge my 'personal brand'? (Diem)

121: Viktoriia Vasileva (Thanks It’s From eBay)

PODCASTS

[SIC] Talks with Ben Dietz

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